SINGAPORE - Just hours since the 2019 Singapore Premier League (SPL) kicked off in the same way as the Community Shield upon Saturday (Feb 23), the country's deserted professional sports league established a boost in the same way as the unveiling of a supplementary title sponsor.AIA Singapore inked a two-year agreement and the insurance group's logo will be emblazoned upon the put up to of the jerseys of all nine clubs.AIA, who are also the shirt sponsors of English Premier League club Tottenham Hotspur and had appointed David Beckham as its ambassador, takes greater than from previous co-title sponsors great Eastern and Hyundai. Although details of the promotion were not disclosed at the signing ceremony at Jalan Besar Stadium upon Saturday, The Sunday grow old understands that not deserted will the company provide insurance coverage for SPL players, the agreement includes a cash component as well.Patrick Teow, chief supervision commissioner of AIA Singapore, said: "This promotion is not just not quite the money, we want to put in grow old and effort to put up to the Singapore Premier League achieve its objectives."The FAS' (Football membership of Singapore) values are amalgamated in the same way as ours, correspondingly it was a natural marginal for us to statute in the same way as them." AIA, which is celebrating its centennial in 2019, will statute in the same way as FAS for opportunities to leverage upon the SPL clubs' ties in the same way as the communities and schools to put up to teens move on and conduct supplementary outreach goings-on to make public an nimble and healthy lifestyle.FAS president Lim Kia Tong said: "With AIA Singapore's existing ties to football and notable presence in the Asia-Pacific region, we acknowledge that this partnership will put up to us to achieve our aspiration of improving the dynamism of local football and raising the standards of football in Singapore."In heritage in the same way as the FAS' aspiration of increasing participation at the grassroots level, there are plans to statute together to achieve out and aspiration the community, especially the youth. "I am positive that, together in the same way as AIA Singapore, we will be skilled to accomplish more and we look adopt to having a fruitful partnership."In a statement, great Eastern's managing director for work marketing Colin Chan said: "We are remote to have supported the League for 10 years and it is timely for us to hand greater than the baton....We hope Singapore Premier League all the best in its far along endeavours."
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